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Maximize Revenue

Enrich service packages and raise average revenue per person

Leapfrog

Flexible Tiered Services

Flexible Tiered Services allow operators to provide customers with more choices, reaching a broader customer base.

Not all customers can afford flat-rate plans. Typical offerings of tiers - Silver, Gold, Platinum for example - offer customers basic choices. Many customers that fit in one plan would like some of the benefits of another plan but not enough to make the jump to the next tier.

Flexible Tiered Services allow operators the creativity to create plans based on many factors, allowing greater agility in the marketplace and reaching customers that may not typically fit into the rigid traditional tiers.

Fair Usage with Smart Data Cap

Statistics tell that 20% of the subscribers consume more than 80% of the bandwidth. Operators should to ensure that all the subscribers under the same rate plan gets equal share of the bandwidth. Torres SMP helps operators manage this and help in ensuring parity between all the customers.

Bandwidth On Demand

Turbo Button Bandwidth on Demand allows customers to increase their available bandwidth, and eliminate caps for a specified time. Using the Customer Web Self Care portal, a customer can activate Bandwidth on Demand. The activation could be for a specified amount of time, 2 hours for example, or could be dependent on an amount of data transferred. The specifics are available to the operator to define.

Targetted Advertisements

Customers are offered advertisements only on those areas of his or her interest. Advertisers get to focus on specific interested users rather than targeting a whole lot of uncertain buyers. This is a win-win situation for everybody – the operator as they get to monetize the network; the advertiser – as they get to position their product or service with targeted users; and the subscriber – as they get to monetize their time for opting-in to view advertisements.

Partner Service Controls

There are numerous services that consume most of the network resources of an operator. Torres policy control solution helps operators to identify and tie up with such service providers and help them maximize revenue through revenue sharing. For the partners, this means higher QoS and better customer experience.

OTT Applications

While there can be many applications that are offered as service by the operator, not all of them form part of the service plan. But, it should be possible for the operator to purchase them over the top of the counter easily. This facility empowers the subscribers to purchase what they want, when they want!

Parental Control

Parental Control can be a special add on that can ensure that adult only sites do not get access. This is a very key feature to ensure that parents have control over their kids. It is not just the parental control feature that would makes Torres solution different, rather it is the ability that gives a parent to turn this feature on and off as on when required, and selectively trigger this on selected devices like e-readers, mobile phones, set top box, etc. So, for example when a father browses the internet from a home computer terminal he should enable this knob through the subscriber web self care portal and could have an open internet connection, and when he completes his browsing exercise, the parental control can be turned on to ensure that when his daughter browses she is not able to visit the themes which the father has turned off. This differentiates our solution from the crowd.

 
©Torres Networks 2012